Twitter users started uploading graphics which identified the various brands under the PepsiCo umbrella, which included snack brands Lay’s, Cheetos, Doritos and Ruffles, as well as beverage labels Gatorade, Tropicana and Lipton. Even Starbucks was not spared; although not owned by Pepsi, the coffee giant has a joint venture with the soft drink maker involving Starbucks’ line of pre-made and ready-to-drink coffees, per Brand informants.
Author Kurt Eichenwald also got in on the act, Tweeter“If @PepsiCo wants to do business with law firms like @JonesDay trying to invalidate African American votes, to hell with them. #BoycottPepsi #DrinkCoke.” Journalist E. Jean Carroll also got the ball rolling by Tweeter“Do you need ANOTHER reason to quit drinking Pepsi? @PepsiCo sent a big check to GOP lawmakers who passed the TEXAS ABORTION BILL.”
A third Twitter user underline more reasons why they were giving Pepsi a hard pass, saying, “Pepsi also tastes bad and bad for your health. Just in case undermining democracy isn’t motivation enough.” And a fourth tweet, which featured a chart of PepsiCo’s holdings, noted: “I looked at their portfolio and found that I had been boycotting them for decades.”
Newsweek tapped PepsiCo for comment but had not heard back as of press time.